Adman: Warhol before Pop

Abstract

With the backdrop of 1950s New York and its burgeoning advertising industry, "Adman" focuses on the formative years of one of the 20th century's most influential artists, Andy Warhol. More than 150 illustrations including rare drawings and photographs, vintage advertisements, artist books, photographs and archival material and essays by Warhol scholars provide surprising insights into the beginning of Warhol's career, from his award-winning work as a commercial illustrator through to his first, little-known exhibitions. Exhibition: Art Gallery of New South Wales, Sydney, Australia (25.02-28.05.2017).

Contents

Andy Warhol : Adman / Nicholas Chambers -- Warhol outside-in / Blake Gopnik -- Dual pursuits : Warhol's early drawings / Brett Littman -- Warhol in the window / Richard Meyer -- Pre-pop : Warhol's first New York gallery shows / Nina Schleif -- Innocence, industry and intimacy : Warhol's books / Matt Wrbican -- Mother tongue : The script of Julia Warhola / Ellen Lupton -- Warhol redux / Thomas Sokolowski -- The works -- List of works.